Schindlers Tankstelle in Sanlitun

For our 23 November 2021 Rotary talk on CSR we welcomed as speaker Ying LI Joyce, the Head of Group CSR & Media Events, Volkswagen Group China.  Topic: Volkswagen Group China CSR strategy 2025

Joyce has over 15 years of experience in PR & Marketing filed by VGC, her expertise is in strategic planning and professional project management. She successfully executed the Volkswagen brand image rebuilt in China campaign; Volkswagen & 2008 Beijing Olympic Sponsorship; Volkswagen Group China CSR strategy 2025. This time she introduced the Volkswagen Group China CSR strategy 2025 from an insider perspective.
See some of the dishes!

Summary of the talk

(by Rtn Piper)

Corporate Social Responsibility (CSR) has in recent decades moved from internal self-regulation to an integral part of overall corporate strategy. In the west, listed companies can often find themselves in need to design and institute vibrant CSR strategies to meet shareholders’ and activist calls. CSR has not only become an important PR tool but has also become a key share price driver for many of the publicly traded companies. In China, CSR can take on a different dimension for many domestic and multinational corporations. CSR not only has to align with corporate’s global strategies, but it also must meet the Chinese government’s priorities. As Joyce put it, Volkswagen China started its CSR fund in 2014, and during the years since has operated an active CSR program. After nearly a year of investigation and strategic planning in 2020, Volkswagen China unveiled its new five-year CSR strategy starting in 2021. This new strategy is integrated with Volkswagen’s global mission to commit to carbon neutrality and fighting climate change. In China, Volkswagen’s CSR strategy stands on four pillars: low carbon, economic empowerment, education, and social care. Except for the last pillar, Social Care, which expends on disaster relief, like Covid relief, the other three pillars are set in motion with well-crafted action plans. The low carbon Green Belt focuses on tree planting in the western provinces to fight deforestation and degradation of soil. Education Youth Summit aims to select and fund low carbon mobility projects started by university students. Through this Summit platform, Volkswagen China not only can uncover low carbon mobility but can also build competence for young people. Meeting the top leadership’s wants, Volkswagen also sets up grassroots football training to nurse the football capability of the young. As part of its community support program, Volkswagen donates sports equipment to schools and first aid kits and training to village clinics. As a group policy, Volkswagen companies do not give or operate direct CSR programs but give all donations through government-sponsored foundations. Besides financial expenditures, Volkswagen also encourages active employee volunteering, so its employees can share the pride and knowledge of the corporate CSR programs.

Gilbert and CSR

I have been a speaker on CRI at several occasions.

• The Asian-European ECA Coaching Congress (AECC), on the 6th and 7th of May 2013 in Beijing. My topic on 7 May 2013: “CSR and Sustainability”
• 2nd ASIAN-EUROPEAN MANAGEMENT & COACHING CONGRESS 17-19 September 2014 – Shanghai. My topic on 18 September 2014: “CSR and Sustainability”.
  Responsible Innovation, Environmental Sustainability and Corporate Social Responsibility
  Speaker Mr. Gilbert Van Kerckhove, European Chamber Vice Chair, former ALSTOM Director East China
• 22 November 2012 – the 2012 AGRION global summit. Panel Discussion: Sustainable Development & CSR.
  See: https://blog.strategy4china.com/2012/12/gilbert-at-the-agrion-seminar-event/

Dinner meeting in Schindlers Sanlitun

For our 9 November 2021 Rotary talk on digital assets we had as speaker Cici Lu.
Topic: Insights and outlook for digital assets

Highlight of the talk

Cici Lu, Senior Partner of Apollo Capital Asia – an Australian leading crypto asset manager. Cici was born in Beijing, her schooling and career brought her to Canada, the UK, briefly in Australia and now Singapore. Prior to joining the crypto asset management industry, she had over 10 years of institutional banking career, specifically in investment banking, FI & FX trading across 4 continents. Cici would love to share us her unique perspective on crypto assets as tools to enable UN Sustainable Development Goals to create a more inclusive and efficient world
Topic: “Crypto Assets as Tools to Create a More Inclusive and Efficient world.”

For many digital asset uninitiated who are often confused by all the fuss and the spectacular rise and fall of Bitcoin or the haute technological power of Blockchain, Cici Lu, a Beijing native, educated in Canada, has built a career in IB across four continents and now works as an asset manager for a Singapore-based Crypto asset fund, Apollo. In her talk, Cici put all confusions to rest and painted a simpler picture of digital assets and how those assets could change the way we conduct financial transactions in the future. Cici explained how fast-growing innovations in cryptocurrencies have created a new asset class that has grown fast to become the new darling among financial products. In her plain and easy-to-understand presentation, Cici explained the difference between Blockchain and Cryptocurrencies. Fueled by the development of Web 3.0 to be built on blockchain technology, the trend toward Decentralized Finance, DiFi, is gaining traction.

Compared to the traditional Web 2.0 which powered apps like Google, Facebook, and Amazon and allowed them to harvest profits from consumers, Web 3.0 on Blockchain provides enhanced security, better transparency, instant traceability, increased efficiency and speed, as well as automation via smart contracts. While blockchain and crypto have become popular vocabularies, few understand the differences between them. Blockchain is an open-source public ledger on a network that runs on cryptographic consensus. When participants validate their trades on the blockchain, they then ensure the integrity of the ledger, and the more validated trades on a blockchain the more participants will use this blockchain and thus allow the blockchain to scale. So those validating traders are rewarded with additional crypto assets.

The recent flurry of introductions of Smart Contracts, referring to transactions by self-executing digital agreements governed by software codes, fueled even more imaginations for future financial products. Available on many Blockchains, those smart contracts, accessible via computers or smartphones, can provide financial features of borrowing, lending, and even supply chain management. Those smart contracts are executed through payments using the native tokens of that blockchain, so the more people use this blockchain the more valuable those tokens become.

Currently, $275 billion, twice the HSBC market cap, is locked in DeFi smart contracts protocols and this number is fast growing. Cici finished her presentation by illustrating the importance of positive social impact and financial inclusion blockchain and smart contracts will bring to communities worldwide.